SearchStax: Untapped Insights–The State of Site Search in Higher Education
The State of Site Search in Higher Education Research Report: SearchStax, in partnership with The Chronicle of Higher Education, has released a new original research report titled Untapped Insights: The State of Site Search in Higher Education, offering a revealing look at the digital challenges facing colleges and universities today. The report is based on a survey of more than 225 higher education marketing and website experience professionals across executive leadership, marketing, IT, admissions, student services and research. It uncovers a consistent gap between the importance institutions place on their websites and the actual experience they’re delivering—especially when it comes to search functionality. Read more.